Website revamping project for a physician based out of NYC. The objective was to deliver a SEO friendly website which is clean, modern and easy to navigate. Genesis framework based website was deployed and objective was achieved.
We had a challenge on improvising or say boosting the current website into something that was better and was acceptable to the current online market. We had to come up with something that was user engaging and converting.
To begin with, we started analyzing the existing design, we focused on how we could shape the existing website into a modern and interactive look and feel. After a study, the team came up with key ideas that would give the existing website some newness. We decided, building the website using Genesis Framework which would offer a lot of customization with a lot of useful plugin Integrations with easy website management. We had some design sketches in place so that we could let our client know, how is it going to be and if they have something to add up.
We tried using elegant color schemes which were nice and eye appealing. We added easy navigation functionality, we used the icon based concept making the content readable and to the point and tried to convey more information with less content, providing the users with a good web experience.
We had a complete solution for the client with all the scope for incorporating any new features in future.